ODDBODS BUILDS STRONG BRAND PARTNERSHIP PORTFOLIO AND GLOBAL FOOTPRINT
London, 2nd January 2018: Emmy-nominated show, Oddbods, is building on its strong portfolio of brand partners in 2018. Q1 2018 sees the launch of their year-long program with the UK’s no.1 scheduled coach service, National Express and first of its kind multi-media marketing campaign with the Australian Football League, with further announcements to be made very shortly in the education, transport, entertainment and telecoms spheres.
This growing list of partnership deals, which follows highly successful Carl’s Junior and Ferrero Kinder Surprise campaigns last year and China’s multi-media supported Tencent QQ sticker campaign, form a key part of Oddbods’ expansion strategy. The new year will also see the launch of major consumer category deals across Europe, the USA, Latin America and Asia confirming the worldwide popularity and appeal of Oddbods across consumer audiences, retailers and brand partners.
“Our ideal partner is one who shares our values and sense of fun” comments Anabel Higgin, Marketing Director of One Animation. “Oddbods is a highly humorous show centring on friendship and embracing your inner odd so prepare for some great innovative Oddbods partnerships in the months to come!”